GONE WITH THE WIND (RR)

US Release date: 21 August 1947 (reissue; originally released in 1939)

First Melbourne Saturday Suburban: 15 July 1950

Genre: Drama

Country: USA

Running time: 238 minutes (colour)

Director: Victor Fleming

Cast: Clark Gable, Vivien Leigh & Thomas Mitchell 

Australian Distributor: MGM

Melbourne Premiere Venue: MGM’s St James and Metro theatres simultaneously with two weeks at the former and four at the latter as a feature only presentation (Originally screened in 1940).

Suburban Release Type: MGM Embassy EX-FO

Rankings

Rank
EF Points34840
EF PPE12.001
Metres Travelled329,196273
Average MT11,35231
Engagements29279
Slots1164
Weeks2945
Weeks as % of engagements100.00%1
Saturdays0348*
Sats as % of engagements0.00%348*
Tuesdays0347*
Tues as % of engagements0.00%347*
First billed0263*
Second billed0293*
Feature only293
*Last

Independent ratios

Engagements weeks 1-1014
Ratio48.28%
Difference to chain ratio-38.39%
Eng weeks 11-2613
Ratio44.83%
Difference to chain ratio37.21%
Eng weeks 27-522
Ratio6.90%
Difference to chain ratio1.19%
Hoyts eng0
Ratio0.00%
Difference to chain ratio-0.84%
Independent eng21
Ratio72.41%
Difference to chain ratio-4.70%
Suburban eng8
Ratio27.59%
Difference to chain ratio5.54%

Notes: 29 engagements, each a full week and each a feature only. Thus the reissue of Gone with the Wind ranked #1 for weeks as a % of total engagements and for achieving the perfect EF PPE of 12.00. Other notables were third for feature onlys and fourth for number of slots. Overall a very fine 348 EF points. Clearly, twelve years on audiences still did give a damn…

Gone With the Wind (RR) engagements

SUBURBVENUECHAINDATEWDBCO-FEATURE
MalvernEmbassySuburban15/7/501WFOFO
MalvernEmbassySuburban12/8/505WFOFO
BurnleyBurnleyIndependent19/8/506WFOFO
EssendonRegalIndependent19/8/506WFOFO
North CarltonAdelphiIndependent19/8/506WFOFO
ElsternwickRenownIndependent26/8/507WFOFO
West BrunswickWesternIndependent26/8/507WFOFO
East MalvernWaverleyIndependent2/9/508WFOFO
AshburtonCivicIndependent9/9/509WFOFO
Middle BrightonDendyIndependent9/9/509WFOFO
North BrightonGardenvaleIndependent9/9/509WFOFO
SandringhamRoxyIndependent9/9/509WFOFO
FootscrayGrandIndependent16/9/5010WFOFO
HeidelbergOrientIndependent16/9/5010WFOFO
YarravilleSunIndependent23/9/5011WFOFO
NewportPlazaIndependent30/9/5012WFOFO
WilliamstownEmpressIndependent30/9/5012WFOFO
Moonee PondsMooneeIndependent7/10/5013WFOFO
WestgarthWestgarthIndependent7/10/5013WFOFO
PrestonPlanetSuburban7/10/5013WFOFO
GlenferrieGlenIndependent14/10/5014WFOFO
HawthornVogueIndependent14/10/5014WFOFO
CamberwellRivoliSuburban14/10/5014WFOFO
OrmondPlazaSuburban14/10/5014WFOFO
PrestonSt. JamesSuburban14/10/5014WFOFO
Box HillRegentSuburban11/11/5018WFOFO
Surrey HillsSurreyIndependent9/12/5022WFOFO
St.KildaPalaisSuburban12/5/5144WFOFO
East BrunswickLibertyIndependent26/5/5146WFOFO

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