ANNA LUCASTA

US Release date: 11 July 1949

First Melbourne Saturday Suburban: 27 May 1950

Genre: Drama

Country: USA

Running time: 86 minutes

Director: Irving Rapper

Cast: Paulette Goddard, Oscar Homolka & Broderick Crawford

Australian Distributor: Columbia 

Melbourne Premiere Venue: Hoyts’ Plaza theatre for three weeks from 3 March 1950 with Holiday in Havana as support

Suburban Release Type: Union 4-W-1

Rankings

Rank
EF Points23698
EF PPE6.3856
Metres Travelled400,049242
Average MT10,812101
Engagements37250
Slots53160
Weeks1687
Weeks as % of engagements43.24%108
Saturdays19131
Sats as % of engagements51.35%92
Tuesdays2317
Tues as % of engagements5.41%336
First billed31131
Second billed6212
Feature only034*
*Last

Independent ratios

Engagements weeks 1-1034
Ratio91.89%
Difference to chain ratio5.22%
Eng weeks 11-262
Ratio5.41%
Difference to chain ratio-2.21%
Eng weeks 27-521
Ratio2.70%
Difference to chain ratio-3.01%
Hoyts eng1
Ratio2.70%
Difference to chain ratio1.86%
Independent eng29
Ratio78.38%
Difference to chain ratio1.27%
Suburban eng7
Ratio18.92%
Difference to chain ratio-3.13%

Notes: Noir-ish Columbia drama premiered in a Hoyts city venue then experienced a rather odd release, playing at both Hoyts’ Memorial and Union’s Astor in its first up suburban week, plus only two other Union houses in its third week it had widened to a total of ten theatres – a pattern rarely seen on the Union track. Yet, although enjoying a hefty number of weeks (as per Union standard) it played more on Saturdays, thus keeping its EF score to 236 points (and sneaking into the top 100). A good, second tier result on the Hoyts circuit, but middling on Union’s for a top-lining product.

Anna Lucasta engagements

SUBURBVENUECHAINDATEWDBCO-FEATURE
BurnleyBurnleyIndependent27/5/501S1Make Believe Ballroom
RichmondNationalIndependent27/5/501W1Make Believe Ballroom
St.KildaAstorIndependent27/5/501W1The King Steps Out
St.KildaMemorialHoyts27/5/501W1Make Believe Ballroom
ElsternwickEsquireIndependent3/6/502S2The Awful Truth
West BrunswickWesternIndependent3/6/502S1Make Believe Ballroom
BrunswickEmpireIndependent3/6/502W2Tulsa 
CaulfieldCamdenIndependent3/6/502W1The Fuller Brush Man
Moonee PondsMooneeIndependent3/6/502W1Make Believe Ballroom
WestgarthWestgarthIndependent3/6/502W1Tonight and Every Night
AshburtonCivicIndependent17/6/503S1The Swordsman
Middle BrightonDendyIndependent17/6/503S1Song of India
EssendonRegalIndependent10/6/503S2The Awful Truth
FootscrayGrandIndependent17/6/503S1Bedtime Story
BalwynBalwynSuburban10/6/503S1Bedtime Story
CamberwellRivoliSuburban10/6/503S1The Awful Truth
GlenferrieGlenIndependent10/6/503W1Make Believe Ballroom
HawthornVogueIndependent10/6/503W1Make Believe Ballroom
Preston EastGowervilleIndependent10/6/503W1Make Believe Ballroom
OrmondPlazaSuburban10/6/503W1The Fuller Brush Man
North BrightonGardenvaleIndependent17/6/504S1Make Believe Ballroom
Preston WestRivoliIndependent17/6/504S1Make Believe Ballroom
NewportPlazaIndependent24/6/505S1Make Believe Ballroom
WilliamstownEmpressIndependent24/6/505S1Make Believe Ballroom
CoburgPlazaIndependent24/6/505W2Tulsa 
HeidelbergOrientIndependent24/6/505W1Make Believe Ballroom
YarravilleSunIndependent24/6/505W1Bedtime Story
North MelbourneCentralIndependent1/7/506S1Santa Fe Trail
OakleighPlazaIndependent1/7/506S1The Awful Truth
Pascoe ValeTasmaIndependent1/7/506W1Make Believe Ballroom
PrestonPlanetSuburban15/7/508S1Thousand and One Nights
ReservoirPlazaIndependent15/7/508T2Free for All
PrestonSt. JamesSuburban22/7/509S1Thousand and One Nights
South MelbourneEmpireSuburban22/7/509S1Best Man Wins
Surrey HillsSurreyIndependent26/8/5013S1Her Husband’s Affairs
East MalvernWaverleyIndependent14/10/5021W2Mr Soft Touch
Box HillRegentSuburban31/3/5145T1George in Civvy Street

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