US Release date: 10 March 1949
First Melbourne Saturday Suburban: 14 January 1950
Genre: Comedy
Country: USA
Running time: 81 minutes (Colour).
Director: Lloyd Bacon
Cast: Loretta Young, Van Johnson & Rudy Vallee
Australian Distributor: 20th Century Fox
Melbourne Premiere Venue: Hoyts Capitol Theatre from 25 November 1949 for two weeks with Embraceable You as support.
Suburban Release Type: Hoyts Victory EX-1
Rankings
| EF Points | 236 | 98 |
| EF PPE | 4.72 | 109 |
| Metres Travelled | 504,772 | 117 |
| Average MT | 10,095 | 193 |
| Engagements | 50 | 86 |
| Slots | 53 | 160 |
| Weeks | 3 | 214 |
| Weeks as % of engagements | 6.00% | 253 |
| Saturdays | 24 | 88 |
| Sats as % of engagements | 48.00% | 113 |
| Tuesdays | 23 | 79 |
| Tues as % of engagements | 46.00% | 121 |
| First billed | 49 | 49 |
| Second billed | 1 | 259 |
| Feature only | 0 | 34* |
Hoyts Ratios
| Engagements weeks 1-10 | 50 |
| Ratio | 100.00% |
| Difference to chain ratio | 7.64% |
| Eng weeks 11-26 | 0 |
| Ratio | 0.00% |
| Difference to chain ratio | -5.39% |
| Eng weeks 27-52 | 0 |
| Ratio | 0.00% |
| Difference to chain ratio | -2.24% |
| Hoyts eng | 33 |
| Ratio | 66.00% |
| Difference to chain ratio | 0.22% |
| Independent eng | 5 |
| Ratio | 10.00% |
| Difference to chain ratio | -1.50% |
| Suburban eng | 12 |
| Ratio | 24.00% |
| Difference to chain ratio | 1.28% |
Notes: Bright Fox college comedy-romance snuck into the top 100 EF rankings due to extensive playdates and a healthy number of top-billed Saturdays. For much of its suburban run the drama Broken Journey held the bottom of the bill. And all done by week nine.
Mother is a Freshman engagements
| SUBURB | VENUE | CHAIN | DATE | W | D | B | CO-FEATURE |
| St.Kilda | Victory | Hoyts | 14/1/50 | 1 | W | 1 | Tarzan’s Magic Fountain |
| North Melbourne | Loco | Independent | 21/1/50 | 2 | S | 1 | Broken Journey |
| Caulfield | Crystal Palace | Suburban | 21/1/50 | 2 | S | 1 | Broken Journey |
| Malvern | New | Hoyts | 21/1/50 | 2 | S | 1 | Broken Journey |
| North Fitzroy | Merri | Hoyts | 21/1/50 | 2 | S | 1 | Broken Journey |
| Port Melbourne | Eclipse | Hoyts | 21/1/50 | 2 | S | 1 | Broken Journey |
| Richmond | Cinema | Hoyts | 21/1/50 | 2 | S | 1 | Chicken Every Sunday |
| South Yarra | Regent | Hoyts | 21/1/50 | 2 | S | 1 | Broken Journey |
| Collingwood | Austral | Suburban | 21/1/50 | 2 | T | 1 | Chicken Every Sunday |
| Fitzroy | Regent | Hoyts | 21/1/50 | 2 | T | 1 | Broken Journey |
| Windsor | New | Hoyts | 21/1/50 | 2 | W | 1 | Tarzan’s Magic Fountain |
| Northcote | Northcote | Suburban | 28/1/50 | 3 | S | 1 | Broken Journey |
| Richmond | Globe | Suburban | 28/1/50 | 3 | S | 1 | Broken Journey |
| Brighton | Centre | Hoyts | 28/1/50 | 3 | S | 1 | Broken Journey |
| Elsternwick | Renown | Hoyts | 28/1/50 | 3 | S | 1 | Broken Journey |
| Essendon | Circle | Hoyts | 28/1/50 | 3 | S | 1 | Broken Journey |
| Newmarket | Newmarket | Suburban | 28/1/50 | 3 | T | 1 | Chicken Every Sunday |
| Ascot Vale | Waratah | Hoyts | 28/1/50 | 3 | T | 1 | Broken Journey |
| Brunswick | Padua | Hoyts | 28/1/50 | 3 | T | 1 | Broken Journey |
| Coburg | Grand | Hoyts | 28/1/50 | 3 | T | 1 | Broken Journey |
| Essendon | Plaza | Hoyts | 28/1/50 | 3 | T | 1 | Broken Journey |
| Glenhuntly | Glenhuntly | Hoyts | 28/1/50 | 3 | T | 1 | Broken Journey |
| Thornbury | Regent | Hoyts | 28/1/50 | 3 | T | 1 | Broken Journey |
| Balwyn | Time | Hoyts | 4/2/50 | 4 | S | 1 | Broken Journey |
| Camberwell | Broadway | Hoyts | 4/2/50 | 4 | S | 1 | Broken Journey |
| Gardiner | Regent | Hoyts | 4/2/50 | 4 | S | 1 | Broken Journey |
| Hampton | Southern | Hoyts | 4/2/50 | 4 | S | 1 | Broken Journey |
| Kew | Rialto | Hoyts | 4/2/50 | 4 | S | 1 | Broken Journey |
| Bentleigh | Bentleigh | Hoyts | 4/2/50 | 4 | T | 1 | Broken Journey |
| Carnegie | Carnegie | Hoyts | 4/2/50 | 4 | T | 1 | Broken Journey |
| Glenferrie | Palace | Hoyts | 4/2/50 | 4 | T | 1 | Broken Journey |
| Preston | Circle | Hoyts | 4/2/50 | 4 | T | 1 | Broken Journey |
| Footscray | Trocadero | Hoyts | 4/2/50 | 4 | W | 1 | Broken Journey |
| Canterbury | Maling | Hoyts | 11/2/50 | 5 | S | 1 | Broken Journey |
| Ivanhoe | Ivanhoe | Hoyts | 11/2/50 | 5 | S | 1 | Broken Journey |
| Malvern | Victory | Hoyts | 11/2/50 | 5 | S | 1 | Chicken Every Sunday |
| Fairfield | Fairfield | Suburban | 11/2/50 | 5 | T | 1 | Chicken Every Sunday |
| Hartwell | Regal | Suburban | 11/2/50 | 5 | T | 1 | Tarzan’s Magic Fountain |
| North Fitzroy | Palace | Suburban | 11/2/50 | 5 | T | 1 | Broken Journey |
| Brunswick | Lygon | Hoyts | 11/2/50 | 5 | T | 1 | Broken Journey |
| Footscray | Barkly | Hoyts | 11/2/50 | 5 | T | 1 | Chicken Every Sunday |
| Williamstown | Shore | Hoyts | 18/2/50 | 6 | S | 1 | Broken Journey |
| Ascot Vale | Ascot | Suburban | 18/2/50 | 6 | T | 1 | Broken Journey |
| Yarraville | St. George | Suburban | 18/2/50 | 6 | T | 2 | Broken Journey |
| Eltham | Plaza | Suburban | 25/2/50 | 7 | S | 1 | Broken Journey |
| Oakleigh | Paramount | Independent | 25/2/50 | 7 | T | 1 | Tarzan’s Magic Fountain |
| Box Hill | Regent | Suburban | 4/3/50 | 8 | T | 1 | Broken Journey |
| North Richmond | Victoria | Independent | 11/3/50 | 9 | S | 1 | Mexican Hayride |
| Preston West | Rivoli | Independent | 11/3/50 | 9 | S | 1 | Broken Journey |
| Elwood | Broadway | Independent | 11/3/50 | 9 | T | 1 | Johnny Stool Pigeon |
The 1950 Project 