THE LOVERS

US Release date: 25 January 1949 (as Shockproof)

First Melbourne Saturday Suburban: 1 April 1950

Genre: Crime

Country: USA

Running time: 79 minutes

Director: Douglas Sirk

Cast: Cornel Wilde, Patricia Knight & John Baragrey

Australian Distributor: Columbia 

Melbourne Premiere Venue: Hoyts’ Esquire Theatre for two weeks from 18 November 1949 with Rusty Saves a Life as support.

Suburban Release Type: Union 2-L-2

Rankings

Rank
EF Points83238
EF PPE2.68196
Metres Travelled334,741270
Average MT10,798105
Engagements31274
Slots43256
Weeks12102
Weeks as % of engagements38.71%117
Saturdays10219
Sats as % of engagements32.26%202
Tuesdays9182
Tues as % of engagements29.03%193
First billed6182
Second billed25125
Feature only034*
*Last

Independent ratios

Engagements weeks 1-1025
Ratio80.65%
Difference to chain ratio-6.02%
Eng weeks 11-265
Ratio16.13%
Difference to chain ratio8.51%
Eng weeks 27-521
Ratio3.23%
Difference to chain ratio-2.48%
Hoyts eng1
Ratio3.23%
Difference to chain ratio2.39%
Independent eng24
Ratio77.42%
Difference to chain ratio0.31%
Suburban eng6
Ratio19.35%
Difference to chain ratio-2.70%

Notes: Strong film noir that would have suffered a decline in appeal once its US title – Shockproof – was changed to the godawful one used here. Some occasional top billings mostly with Jungle Jim but generally it was supportville, mostly with Song of India. A meagre 83 points. Ideally this film would have been better served as a Hoyts product, heading the program on Tuesday nights.

The Lovers engagements

SUBURBVENUECHAINDATEWDBCO-FEATURE
RichmondNationalIndependent1/4/501T1Jungle Jim
St.KildaAstorIndependent1/4/501W2Song of India
CaulfieldCamdenIndependent8/4/502S2Song of India
ElsternwickEsquireIndependent8/4/502S2Song of India
BrunswickEmpireIndependent8/4/502T1Jungle Jim
Moonee PondsMooneeIndependent8/4/502W2Song of India
WestgarthWestgarthIndependent8/4/502W2Song of India
St.KildaMemorialHoyts8/4/502W1I Surrender
EssendonRegalIndependent15/4/503S2Song of India
BalwynBalwynSuburban15/4/503S1Song of India
East BrunswickLibertyIndependent15/4/503W2Song of India
GlenferrieGlenIndependent15/4/503W2Song of India
HawthornVogueIndependent15/4/503W2Song of India
Preston WestRivoliIndependent22/4/504T2Jungle Jim
FootscrayGrandIndependent22/4/504W2Song of India
Preston EastGowervilleIndependent22/4/504W2Jungle Jim
OrmondPlazaSuburban22/4/504W2Neptune’s Daughter
HeidelbergOrientIndependent29/4/505S2Song of India
Box HillRialtoSuburban29/4/505S2Song of India
CoburgPlazaIndependent29/4/505T1Jungle Jim
YarravilleSunIndependent29/4/505W2Song of India
OakleighPlazaIndependent6/5/506S2Jungle Jim
Port MelbournePortIndependent6/5/506W2Song of India
ReservoirPlazaIndependent27/5/509T2Outpost in Morocco
PrestonPlanetSuburban3/6/5010S2Song of India
PrestonSt. JamesSuburban10/6/5011S2Song of India
Surrey HillsSurreyIndependent24/6/5013S2The Awful Truth
NewportPlazaIndependent24/6/5014T1Jungle Jim
WilliamstownEmpressIndependent24/6/5014T1Jungle Jim
AshburtonCivicIndependent29/7/5019T2Talk of the Town
South MelbourneEmpireSuburban16/12/5038T2Mark of the Gorilla

Leave a comment