US Release date: 29 November 1948
First Melbourne Saturday Suburban: 26 August 1950
Genre: Family
Country: USA.
Running time: 79 minutes.
Director: Harold D. Schuster & Hamilton Luske
Cast: Burl Ives, Beulah Bondi, Bobby Driscoll
Australian Distributor: RKO
Melbourne Premiere Venue: Six weeks at Hoyts’ Plaza Theatre from 12th May 1950 with Adventure in Baltimore as support..
Suburban Release Type: Hoyts 10-W-1
Rankings
| Rank | ||
| EF Points | 228 | 104 |
| EF PPE | 5.30 | 88 |
| Metres Travelled | 439,290 | 203 |
| Average MT | 10,216 | 171 |
| Engagements | 43 | 204 |
| Slots | 48 | 214 |
| Weeks | 5 | 168 |
| Weeks as % of engagements | 11.63% | 190 |
| Saturdays | 25 | 80 |
| Sats as % of engagements | 58.14% | 61 |
| Tuesdays | 13 | 154 |
| Tues as % of engagements | 30.23% | 187 |
| First billed | 42 | 88 |
| Second billed | 1 | 259 |
| Feature only | 0 | 34* |
Hoyts ratios
| Engagements weeks 1-10 | 43 |
| Ratio | 100.00% |
| Difference to chain ratio | 7.64% |
| Eng weeks 11-26 | 0 |
| Ratio | 0.00% |
| Difference to chain ratio | -5.39% |
| Eng weeks 27-52 | 0 |
| Ratio | 0.00% |
| Difference to chain ratio | -2.24% |
| Hoyts eng | 32 |
| Ratio | 74.42% |
| Difference to chain ratio | 8.64% |
| Independent eng | 3 |
| Ratio | 6.98% |
| Difference to chain ratio | -4.52% |
| Suburban eng | 8 |
| Ratio | 18.60% |
| Difference to chain ratio | -4.12% |
NOTES: Disney family fare that bypassed the Victory for a splash release into ten Hoyts houses. Received strong EF points-per-engagement, but only seen three times after its fifth week, making little impact on the Suburban and Union circuits.
So Dear to My Heart engagements
| SUBURB | VENUE | CHAIN | DATE | W | D | B | CO-FEATURE |
| Caulfield | Crystal Palace | Suburban | 26/8/50 | 1 | S | 1 | Savage Splendor |
| Albert Park | Park | Hoyts | 26/8/50 | 1 | S | 1 | Savage Splendor |
| Malvern | New | Hoyts | 26/8/50 | 1 | S | 1 | Savage Splendor |
| North Fitzroy | Merri | Hoyts | 26/8/50 | 1 | S | 1 | Savage Splendor |
| South Yarra | Regent | Hoyts | 26/8/50 | 1 | S | 1 | Savage Splendor |
| Fitzroy | Regent | Hoyts | 26/8/50 | 1 | T | 1 | Savage Splendor |
| Port Melbourne | Eclipse | Hoyts | 26/8/50 | 1 | T | 1 | Savage Splendor |
| Richmond | Cinema | Hoyts | 26/8/50 | 1 | T | 1 | Savage Splendor |
| Brunswick | Padua | Hoyts | 26/8/50 | 1 | W | 1 | Savage Splendor |
| Windsor | New | Hoyts | 26/8/50 | 1 | W | 1 | Savage Splendor |
| Ascot Vale | Ascot | Suburban | 2/9/50 | 2 | S | 1 | Savage Splendor |
| Ascot Vale | Waratah | Hoyts | 2/9/50 | 2 | S | 1 | Savage Splendor |
| Brighton | Centre | Hoyts | 2/9/50 | 2 | S | 1 | Savage Splendor |
| Elsternwick | Renown | Hoyts | 2/9/50 | 2 | S | 1 | Savage Splendor |
| Essendon | Circle | Hoyts | 2/9/50 | 2 | S | 1 | Savage Splendor |
| Thornbury | Regent | Hoyts | 2/9/50 | 2 | S | 1 | Savage Splendor |
| Northcote | Northcote | Suburban | 2/9/50 | 2 | T | 1 | Savage Splendor |
| Richmond | Globe | Suburban | 2/9/50 | 2 | T | 1 | Savage Splendor |
| Essendon | Plaza | Hoyts | 2/9/50 | 2 | T | 1 | Savage Splendor |
| Glenhuntly | Glenhuntly | Hoyts | 2/9/50 | 2 | T | 1 | Savage Splendor |
| Coburg | Grand | Hoyts | 2/9/50 | 2 | W | 1 | Savage Splendor |
| St. Kilda | Victory | Hoyts | 2/9/50 | 2 | W | 2 | Sons of Matthew |
| Balwyn | Time | Hoyts | 9/9/50 | 3 | S | 1 | Savage Splendor |
| Bentleigh | Bentleigh | Hoyts | 9/9/50 | 3 | S | 1 | Savage Splendor |
| Camberwell | Broadway | Hoyts | 9/9/50 | 3 | S | 1 | Savage Splendor |
| Carnegie | Carnegie | Hoyts | 9/9/50 | 3 | S | 1 | Savage Splendor |
| Gardiner | Regent | Hoyts | 9/9/50 | 3 | S | 1 | Savage Splendor |
| Hampton | Southern | Hoyts | 9/9/50 | 3 | S | 1 | Savage Splendor |
| Kew | Rialto | Hoyts | 9/9/50 | 3 | S | 1 | Savage Splendor |
| Preston | Circle | Hoyts | 9/9/50 | 3 | S | 1 | Savage Splendor |
| Glenferrie | Palace | Hoyts | 9/9/50 | 3 | T | 1 | Savage Splendor |
| Footscray | Trocadero | Hoyts | 9/9/50 | 3 | W | 1 | Savage Splendor |
| Canterbury | Maling | Hoyts | 16/9/50 | 4 | S | 1 | Savage Splendor |
| Ivanhoe | Ivanhoe | Hoyts | 16/9/50 | 4 | S | 1 | Savage Splendor |
| Hartwell | Regal | Suburban | 16/9/50 | 4 | T | 1 | Savage Splendor |
| North Fitzroy | Palace | Suburban | 16/9/50 | 4 | T | 1 | Savage Splendor |
| Brunswick | Lygon | Hoyts | 16/9/50 | 4 | T | 1 | Savage Splendor |
| North Melbourne | Loco | Independent | 23/9/50 | 5 | S | 1 | Savage Splendor |
| Williamstown | Shore | Hoyts | 23/9/50 | 5 | S | 1 | Savage Splendor |
| Yarraville | St. George | Suburban | 23/9/50 | 5 | T | 1 | Savage Splendor |
| Oakleigh | Paramount | Independent | 30/9/50 | 6 | S | 1 | Savage Splendor |
| Box Hill | Regent | Suburban | 7/10/50 | 7 | T | 1 | Savage Splendor |
| Middle Brighton | Prince George | Independent | 21/10/50 | 9 | S | 1 | Adventure in Baltimore |
The 1950 Project 